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Sjöö Sandström – Update your icon

Photo: Sjöö Sandström

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Sjöö Sandström are proud pioneers in the watch industry, and one of the services we have proudly offered since our inception in 1986 is the ability to change the watch dial. By allowing our customers to easily swap out dials, we promote sustainability, enabling you to update and refresh the look of your watch over time.

This journey began with a vision where the best of two worlds would be brought together in a completely new way in a wristwatch. We wanted to create a symbiosis between classic watchmaking artistry and modern electronics. After several years of development, we proudly launched our unique wristwatch, Sjöö Sandström, in 1997. CHRONOLINK Worldtimer UTC. The combined elegance of a classic mechanical watch with the brilliance that electronics offer. This concept remains unique in the watchmaking world to this day.

Photo: Sjöö Sandström

With great pride, we now present a highly anticipated and exclusive update to our most iconic watch from 1997, the Chronolink Worldtimer UTC. For our loyal Chronolink enthusiasts, we are now offering an exclusive set with two new dials, elegantly presented in a Swedish-made leather case. The ”Vibrant” set includes a green and an orange dial with steel indices, while ”Elegance” contains an ivory and a blue dial, both with Rose gold index. When purchasing this set, you will also have the option to exchange the prints by presenting the voucher included in the exclusive case.

Photo: Sjöö Sandström

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